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Tea club “Plantation”
1. TEA CLUB “PLANTATION”
2. IS IT DESPERATE BUSINESS?
What is this product?Is this business promising in Russia?
Why is this business considered specific?
3.
Startinginvestments
300,000 400,000
Income
Net profit
300,000
100-150
thousand rubles.
/ month
Payback
period
3-6 months
4. LEGAL NUANCES
How to arrange your business and solve alllegal issues?
5. A PLACE
Location in the cityZone Size
Separate zones
Rent price
Style and interior
Repair and furniture costs
6. PROMOTION
WHAT SHOULD BE DO:Dissemination of information in the media, an account on
Instagram.
Attracting visitors with interesting events: tastings, tea
ceremonies, free workshops, etc.
Tracking customer preferences is also part of marketing. For
example, you can arrange a tea tasting and, based on its
results, choose the varieties that clients most like.
Search for new products, new suppliers, new packaging
options. Range update.
7. SUPPLIERS
Who should order the goods from?Where and how should I order it?
How much should I order at the initial
stage?
8. STUFF
Which employee do you need first?How many workers should be hired?
Who will be on outsourced?
9. BUDGET
Initial capitalHow much will be spent on repairs?
How much will be spent on the purchase
of goods?
Other costs (business registration,
remuneration, advertising, rent)
10. INCOME
Revenue Day => Monthly IncomeNet profit
Payback Period?
Extra profit
11. SUCCESS FACTORS
• pleasant welcoming atmosphere;• original design of the room;
• reliable suppliers;
• competent professional staff;
• a wide range of high quality products;
• a good and constantly growing customer base;
• carrying out interesting events;
• thoughtful advertising and promotion;
• additional sources of income: selling tea, conducting
workshops, individual tea ceremonies, etc.
• personal involvement of the entrepreneur.