Thieves

1. Prince of Thieves

PRINCE OF
THIEVES
Dud Bub Danyanda

2. Product Benefits

P R E S E N T A T I O N
T I T L E
PRODUCT
BENEFITS
C o o l a n d s t yl i s h p r o d u c t ​
2
Areas for community connections
M a y
O n l i n e s t o r e a n d m a r k e t s wa p ​
2 1 ,
2 0 X X

3. Product Benefits

P R E S E N T A T I O N
T I T L E
PRODUCT
BENEFITS
C o o l a n d s t yl i s h p r o d u c t ​
3
Areas for community connections
M a y
O n l i n e s t o r e a n d m a r k e t s wa p ​
2 1 ,
2 0 X X

4. Product Benefits

P R E S E N T A T I O N
T I T L E
PRODUCT
BENEFITS
C o o l a n d s t yl i s h p r o d u c t ​
4
Areas for community connections
M a y
O n l i n e s t o r e a n d m a r k e t s wa p ​
2 1 ,
2 0 X X

5. Product Benefits

P R E S E N T A T I O N
T I T L E
PRODUCT
BENEFITS
C o o l a n d s t yl i s h p r o d u c t ​
5
Areas for community connections
M a y
O n l i n e s t o r e a n d m a r k e t s wa p ​
2 1 ,
2 0 X X

6. Product Benefits

P R E S E N T A T I O N
T I T L E
PRODUCT
BENEFITS
C o o l a n d s t yl i s h p r o d u c t ​
6
Areas for community connections
M a y
O n l i n e s t o r e a n d m a r k e t s wa p ​
2 1 ,
2 0 X X

7. About Us

P R E S E N T A T I O N
T I T L E
ABOUT US
At Contoso, we empower organizations to foster
collaborative thinking to further drive workplace
7
innovation. By closing the loop and leveraging
2 1 ,
foster a consumer first mindset.​
M a y
agile frameworks, we help business grow organically and
2 0 X X

8. Problem

Market gap
66% of US consumers
Few, if any, products on the
spend money on multiple
market help customers like
products that only partially
we do​
resolves their issue
T I T L E
Customers
P R E S E N T A T I O N
PROBLEM
8
Financials
M a y
Loss of productivity costing
Millennials account for about
2 1 ,
consumers thousands of
a quarter of the $48 billion
dollars
spent on other products in
2018​
2 0 X X
Costs

9. Solution

P R E S E N T A T I O N
SOLUTION
T I T L E
9
Easy to use
Our product makes consumer
Gen Z (18-25 years old)
Reduce expenses for
Simple design that gives
replacement products
customers the targeted
lives easier, and no other
product on the market offers
the same features​
information they need​
2 0 X X
Cost savings
2 1 ,
Ta r g e t a u d i e n c e
M a y
Close the gap

10. Product Overview

Only product specifically dedicated
First beautifully designed product
to this niche market
that's both stylish and functional​
Te s t e d
Authentic
Conducted testing with college
Designed with the help and input of
students in the area​
experts in the field
10
M a y
First to market
T I T L E
Unique
P R E S E N T A T I O N
PRODUCT OVERVIEW
2 1 ,
2 0 X X

11. Company Overview

COMPANY
OVERVIEW

12. Business Model

P R E S E N T A T I O N
BUSINESS MODEL
T I T L E
Abstract​
Design​
We based our research on
We believe people need more
Minimalist and easy to use
market trends and social media
products specifically dedicated
M a y
to this niche market
2 1 ,
12
Research​
2 0 X X

13. Market opportunity overview

P R E S E N T A T I O N
T I T L E
MARKET
OPPORTUNITY
OVERVIEW
13
$2B
Opportunity to build
Freedom to invent​
Few competitors​
Fully inclusive market
Selectively inclusive market
Specifically targeted market
Total addressable market
Serviceable available market
Serviceable obtainable market​
2 1 ,
$1B
M a y
$3B
2 0 X X

14. Market opportunity comparison

P R E S E N T A T I O N
T I T L E
MARKET
OPPORTUNITY
C O M PA R I S O N
$3B
Opportunity to Build
$2B
Freedom to Invent
M a y
Market share​
2 1 ,
$1B
Few Competitors
Revenue over 12 months
14
2 0 X X
Obtainable market

15. Our competition

P R E S E N T A T I O N
T I T L E
OUR COMPETITION
Our product is priced below that of other
Company A
companies on the market
Product is more expensive
Design is simple and easy to use, compared to the
Companies B & C
2 1 ,
complex designs of the competitors
Product is expensive and inconvenient to use
Affordability is the main draw for our consumers to
Companies D & E
our product
Product is affordable, but inconvenient to use
2 0 X X
COMPETITORS
M a y
15
CONTOSO

16. Our competition graphic

P R E S E N T A T I O N
OUR COMPETITION GRAPHIC
CONVENIENT
T I T L E
A
CONTOSO
16
EXPENSIVE
AFFORDABLE
M a y
2 1 ,
2 0 X X
C
D
B
E
INCONVENIENT

17. Growth strategy

P R E S E N T A T I O N
G R O W T H S T R AT E G Y
H o w we ’ l l s c a l e i n t h e f u t u r e
T I T L E
17
M AY 2 0 X X
OCT 20XX
Roll out product to high
profile or top-level
participants to help establish
the product​
Release the product to the
general public and monitor
press release and social
media accounts​
Gather feedback and adjust
product design as
necessary​
M a y
FEB 20XX
2 1 ,
2 0 X X

18. Traction

P R E S E N T A T I O N
TRACTION
Forecasting for success
T I T L E
Key metrics
Revenue by year
$50K
GROSS
AVENUE
NET
REVENUE
20XX​
10​
1100​
$10,000​
$7,000​
20XX​
20​
200​
$20,000​
$16,000​
20XX​
30​
300​
$30,000​
$25,000​
20XX​
40​
400​
$40,000​
$30,000​
20XX​
50​
500​
$50,000​
$40,000​
20XX
10
1100
$10,000
$7,000
18
$40K
$30K
2 1 ,
ORDER
S
M a y
CLIENT
S
2 0 X X
$20K
$10K
$0
20xx
20xx
20xx
20xx
20xx

19. Two-year action plan

Run focus
groups
Draft blueprints​
P R E S E N T A T I O N
TWO-YEAR ACTION PLAN
Gather
feedback​
T I T L E
20XX
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
19
Test design​
Launch design​
Deliver to client
M a y
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
2 1 ,
20XX
2 0 X X

20. financials

P R E S E N T A T I O N
FINANCIALS
YEAR 2
YEAR 3
Detailers
5,000
40,000
160,000
Users
50,000
400,000
1,600,000
Sales
500,000
4,000,000
16,000,000
75
80
90
Revenue @ 15%
5,625,000
48,000,000
216,000,000
GROSS PROFIT
5,625,000
48,000,000
216,000,000
Sales & marketing
5,062,500
38,400,000
151,200,000
Customer service
1,687,500
9,600,000
21,600,000
70%
Product development
562,500
2,400,000
10,800,000
10%
Research
281,250
2,400,000
4,320,000
5%
T O TA L E X P E N S E S
7,593,750
52,800,000
187,920,000
2%
EBIT
-1,968,750
-4,800,000
28,080,000
Average price per sale
T I T L E
YEAR 1
20
Expenses
M a y
2 1 ,
2 0 X X

21. Our team

P R E S E N T A T I O N
T I T L E
OUR
TEAM
21
M a y
MIRJAM NILSSON​​
FLORA BERGGREN​​
RAJESH SANTOSHI​​
President
Chief Executive Officer​
Chief Operations Officer​
VP Marketing​
2 1 ,
T A K U M A H A YA S H I ​ ​
2 0 X X

22. Our team

P R E S E N T A T I O N
T I T L E
OUR
TEAM
T A K U M A H A YA S H I ​ ​
MIRJAM NILSSON​​
FLORA BERGGREN​​
RAJESH SANTOSHI​​
President
Chief Executive Officer​
Chief Operations Officer​
VP Marketing​
22
M a y
2 1 ,
2 0 X X
GRAHAM BARNES​
ROWAN MURPHY​
ELIZABETH MOORE​
ROBIN KLINE​
VP Product​
SEO Strategist​
Product Designer​
Content Developer​

23. Funding

14K
32K
82K
T I T L E
12K
P R E S E N T A T I O N
FUNDING
23
Shares
Revenue obtained from property
rentals​
Amount obtained through other
investors​
Liquid cash we have on hand
Number of shares converted
into USD​
2 0 X X
Cash
2 1 ,
Angel Investments
M a y
Property

24. Summary

At Contoso, we believe in giving 110%. By using our next-
manage agile workflows. We thrive because of our market
T I T L E
generation data architecture, we help organizations virtually
P R E S E N T A T I O N
SUMMARY
knowledge and great team behind our product. As our CEO
says, "Efficiencies will come from proactively transforming
how we do business."​
24
M a y
2 1 ,
2 0 X X

25. Thank you

P R E S E N T A T I O N
T I T L E
THANK YOU
25
Mirjam Nilsson​​
206-555-0146​
M a y
mirjam@contoso.com​
2 1 ,
www.contoso.com​
2 0 X X