Where Are You? Service

1.

Where Are You? Service
• Location-based VAS for mobile operators

2.

Problem
• People want to know where their family, friends, or colleagues are.
• Safety concerns for children and elderly people.
• Calling or texting is inconvenient for quick location check.

3.

Solution
• A simple VAS service that shows the location of another subscriber.
• Works through GSM network – no GPS or Internet required.
• Location is delivered via SMS or USSD.

4.

How It Works
1. Subscriber A requests location of Subscriber B.
2. Subscriber B approves (or pre-approves) access.
3. Network checks location of B via nearest cell tower.
4. Subscriber A receives result (address, map link, or area).

5.

Benefits for Users
• ✔ Security for children and families.
• ✔ Easy way to stay connected with friends.
• ✔ Works even on simple phones (no smartphone needed).

6.

Benefits for Operators
• ✔ Increased ARPU (Average Revenue Per User).
• ✔ Higher engagement and loyalty.
• ✔ New revenue stream via subscriptions.

7.

Business Model
• • Revenue-share model with operator.
• • Subscription-based billing (daily / weekly / monthly).
• • Easy integration with operator’s existing systems.

8.

Conclusion
• ✔ Innovative and useful service.
• ✔ Strengthens customer loyalty.
• ✔ Profitable for both operator and Unifun.