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Communication audit
1.
2. Communication audit
COMMUNICATIONAUDIT
A communication audit is a
standardized approach which
will identify the strength and
weakness of internal and
external communication of
any organizations.
3. Internal communication audit
INTERNALCOMMUNICATION
AUDIT
There are three ways:
• examine any existing research
any trends, themes or gaps
•Collect primary quantitative research
Use of surveys
•Conduct primary qualitative research
use of conversation
4. External communication audit
EXTERNALCOMMUNICATION
AUDIT
•Media
analysis
•Face to face interaction
with employees.
5. Survey
SURVEY6. Contd….
CONTD….The figure is related
inventory information
the sales employee.
to
of
7. SWOT
For the better communication inan organization we have to
properly apply SWOT in an
organization.
8. Contd…
CONTD…9. Reference
REFERENCEWorks Cited
Ten Steps for Conducting a Communications
Audit.
(n.d.).
Retrieved
from
www.google.com:
http://www.urbanwordsgroup.com/tensteps.p
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