13.39M
Categories: marketingmarketing businessbusiness

PIK Group

1.

PIK Group
Eldzharova Evelina
Faculty of International Economics

2.

AGENDA
HISTORY
01
ORGANIZATIONAL STRUCTURE
02
MARKET POSITION
03
PROSPECTS
04

3.

01.
HISTORY

4.

TODAY
HISTORY
PJSC «PIKspecialized
homebuilder»
2016
2007
1994
The First Mortgage
Company
Morton Group
acquisition
IPO on the LSE,
RTS, MICEX

5.

BUSINESS
SEGMENTS
Development and
construction
Maintenance
Industrial segment
Proptech
Other

6.

02.
Marketing mix

7.

COMPANY’S STRUCTURE
PJSC «PIK Group»
development projects
LLC «PIK Corporation»
real estate
management
production
assets
general
contracting

8.

03.
MARKET
POSITION

9.

MARKET POSITION
in thousands of m²
5156
PIK
Samolet
3261
LSR
2327
DOGMA
1796
FSK
1696
5%

10.

OUR STRENGTHS
Large choice of housing
Own production
Affordable prices
Infrastructure
Timely delivery of houses

11.

REVENUE
487,81
380,16
245,76
175,13
60,09
280,63

12.

REVENUE BY SEGMENTS
other
proptech
industrial segment
maintenance
development and construction
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%

13.

STOCK QUOTES

14.

04.
PROSPECTS

15.

PROSPECTS
international
expansion
new
brands
new
segments
modular
constructio
n

16.

THANK YOU FOR
YOUR ATTENTION!
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