The Effect of Brand Association and Perceived Quality towards buying decision of Zara Clothing in Jakarta

1.

The Effect of Brand
Association and
Perceived Quality
towards buying decision
of Zara Clothing in
Jakarta
Saturday, March 04, 2017
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2.

65
Total Responses
Date Created: Friday, February 24, 2017
Complete Responses: 65
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3.

Q1: Do you recognize and know Zara clothing brand?
Answered: 65
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4.

Q1: Do you recognize and know Zara clothing brand?
Answered: 65
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5.

Q2: Have you ever purchased Zara’s product before?
Answered: 65
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6.

Q2: Have you ever purchased Zara’s product before?
Answered: 65
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7.

Q4: Please rank the following traits best describe Zara clothing
brand
Answered: 65
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8.

Q4: Please rank the following traits best describe Zara clothing
brand
Answered: 65
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9.

Q5: How did you form Zara’s brand association?
Answered: 65
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10.

Q5: How did you form Zara’s brand association?
Answered: 65
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11.

Q6: Please indicate how attractive the following features of Zara
are to you.
Answered: 60
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12.

Q6: Please indicate how attractive the following features of Zara
are to you.
Answered: 60
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13.

Q7: How reliable would you consider Zara brand?
Answered: 60
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14.

Q7: How reliable would you consider Zara brand?
Answered: 60
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15.

Q9: Please rank the following factors to you when choosing Zara
clothing brand?
Answered: 60
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16.

Q9: Please rank the following factors to you when choosing Zara
clothing brand?
Answered: 60
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17.

Q10: What is your gender?
Answered: 60
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18.

Q10: What is your gender?
Answered: 60
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19.

Q11: What is your age?
Answered: 60
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20.

Q11: What is your age?
Answered: 60
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21.

Q12: What is your occupation?
Answered: 60
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22.

Q12: What is your occupation?
Answered: 60
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23.

Q13: What is your approximate income level per month?
Answered: 60
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24.

Q13: What is your approximate income level per month?
Answered: 60
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