11.20M

SleepSet_GlobalTrade_Presentation (1)

1.

Sleep Set
Integrated sleep environment solutions (non-pharmaceutical)
Global Trade / Global Trading – Group Presentation
Team: [Insert team name]
Members: [Insert names]
Date: [Insert date]

2.

Why this product now
Sleep quality is strongly influenced by the sleep environment, but customers face trial-and-error buying.
The problem we solve
• People buy sleep products one-by-one without a system.
• Advice is scattered; quality varies across brands and markets.
Key environment levers
Light
Sound
Temperature
Scent
Bedding
Space
• Busy customers want a reliable, time-saving bundle.
• They prefer non-pharmaceutical support for healthy sleep
routines.
We package these into one consistent, testable routine.

3.

What we sell
A curated “Sleep Set” plus guidance: a bundle that improves sleep environment consistency.
Sleep Set (core offer)
What we do NOT claim
• We do not diagnose or treat sleep disorders.
• We support healthy sleep routines and environment
optimization.
• Curated products across key environment levers
• Simple configuration options (e.g., warm/cool, quiet/noise)
• Clear setup instructions and routine guidance
• Quality screening and verified suppliers
Value to customers
• Less trial-and-error shopping
• Higher trust via consistent curation
• One purchase that “works as a system”

4.

How we sell (service model)
Platform + partners: we curate, recommend, and coordinate. Suppliers fulfill.
Customers
Sleep Set Platform
(curation + guidance)
Experience Showrooms
(selected cities)
No owned inventory: we reduce operational cost by partnering with established suppliers.
Partner Suppliers

5.

Who we sell to
Upper-middle to high-income customers who value time, health, and reliability.
Ideal customer profile
Purchasing drivers
• Trust and credibility (expert-guided, consistent quality)
• Convenience: one bundle, one setup, one routine
• Clear value vs. buying items separately
• Time-poor professionals and students with high workload
• Health-oriented customers seeking consistent routines
• People willing to pay for curation and reduced search cost
• Customers open to non-pharmaceutical sleep improvement
Customer promise
• Improve sleep environment consistency
• Support healthy sleep routines
• Make “good sleep” easier to repeat

6.

Channels
Primary: online store. Secondary: experience-based showrooms in major metropolitan cities.
Online store (primary)
• Curated catalog + bundle builder
• Guided recommendations and setup instructions
• Global reach and scalable distribution
Showrooms (selected cities)
• Customers can test environments and combinations
• Increases trust and conversion for premium bundles
• Supports brand building in key markets
Experience matters
for sleep products

7.

Global trade & supply chain
Cross-border sourcing, compliance, and delivery are part of the value proposition.
Traceability
Voluntary standards
Governance
Cross-border logistics
What we manage
• Supplier selection and quality screening
• Traceability for sustainability claims
• Shipping strategy (choose the right mode)
• Packaging, labeling, and import
requirements

8.

Go-to-market
Build trust through partnerships, then scale via online distribution.
Partnerships
Customer journey
• Discovery → assessment → recommended Sleep Set
• Setup guidance → routine → repeat purchase/refills
• Sleep clinics and sleep specialists (referrals for non-pharmaceutical
support)
• Corporate wellness programs (fatigue and performance)
• Hospitality and premium living (sleep experience bundles)
• Large suppliers for stable quality and supply
• Optional showroom experience for premium
customers
Revenue streams
• Sleep Sets (bundles)
• Consultation-style services
• Refills and upgrades (subscription optional)

9.

What makes us unique
We sell an integrated system, not isolated products.
Comparison
Dimension
Typical competitors
Sleep Set (us)
Offer
Single items (mask / diffuser / bedding)
Integrated bundle + guidance
Decision support
Generic marketing claims
Curated recommendations + routine
Trust
Brand-by-brand variability
Consistent screening + partners
Experience
Online-only in many cases
Online + showrooms
Global scaling
Inventory-heavy expansion
Partner fulfillment model

10.

Thank you
Next: Questions and discussion
Next steps
• • Finalize curated starter bundles by market
• • Confirm supplier partners and compliance checklist
• • Pilot online store + first showroom concept
• • Measure repeat purchase and customer satisfaction
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