Di_Pizza_Pitch

1.

Di Pizza
Taste the Difference

2.

Introducing Di Pizza
A new pizza line crafted with local, distinctive ingredients.

3.

Signature Recipes
Innovations include truffle oil and artisanal cheese pizzas.

4.

Campaign
“Taste the Difference” across social media, tastings, and events.

5.

Logo Concept
Stylized pizza slice forming the “D” in Di Pizza.

6.

Tagline
“Di Pizza: Taste the Difference”.

7.

Color Scheme
Bright reds, yellows, and greens for a modern feel.

8.

Packaging
Bold delivery boxes that showcase the logo and brand identity.

9.

Positioning
Premium product with quality-led messaging and pricing.

10.

Pricing
Range: $15–$20 depending on the pizza selected.

11.

Market Outlook
Expected to capture share via distinctive flavor and brand
experience.