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Category: marketingmarketing

“Arscom” marketplace

1.

Presentation
on
“Arscom” marketplace
Prepared by
Student Name Otabek Normamatov
Enrollment Number A85204920111
Semester 6
Section 4
Department of Information Technology
Amity University Tashkent, Uzbekistan
Prepared by
Student Name Asilbek Saparov
Enrollment Number A85204920067
Semester 6
Section 4
Department of Information Technology
Amity University Tashkent, Uzbekistan 1

2.

Contents
• Introduction
• Motivation
• Objective
• Proposed Model
• Process of online shopping
• Data flow diagrams
• Adding goods
• Comfortable and uncomfortable sides
• Tips for protection
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3.

Introduction
• A marketplace is an online platform where multiple vendors or sellers offer their products or
services to potential buyers all in one place. A marketplace can be industry-specific or a
general platform that allows the sale of various products and services. The marketplace creates
a platform where various sellers can compete and cooperate while providing buyers with an
opportunity to have a wide range of products and services to choose from.
• Marketplaces have increased in popularity over the years, driven by the need for convenience
and instant gratification in the buying and selling process. They provide a solution for various
needs, including visibility, reduced costs, efficient marketing, and a wide range of product
offerings.
• In this presentation, we will discuss the benefits, challenges, and opportunities that sellers,
buyers, and businesses can derive from participating in modern marketplaces. We will
highlight how these platforms have revolutionized the way we conduct business, provide
value to both sellers and buyers, and the role they play in driving growth in the global digital
economy.
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4.

Motivation
• A marketplace provides a platform for sellers to offer their products or services to potential
customers. It also offers a convenient way for buyers to find what they are looking for in one
place, with multiple sellers competing for their business, allowing them to find the best deals.
• In today's fast-paced world, people look for convenience in their daily lives, especially when it
comes to shopping. A marketplace brings together multiple sellers into a single platform,
making it easier for consumers to access the products or services they need.
• For sellers, a marketplace provides access to a larger audience, increased visibility, and the
opportunity to increase sales by competing with other sellers. It also simplifies the process of
conducting business, allowing sellers to focus on the quality of their products and leaving the
marketing and distribution to the marketplace.
• Overall, a marketplace creates a mutually beneficial environment for both sellers and buyers.
Therefore, the motivation behind creating a marketplace is to provide a convenient platform for
both sellers and buyers, making the entire process of buying and selling simpler, more efficient,
and providing consumers with access to a wider range of products at reasonable prices.
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5.

Objective
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6.

Proposed Model
• I apologize for the repeated response. Here's a proposed model explanation for a marketplace:
• A proposed model for a marketplace involves a detailed plan for creating a new marketplace. This model will
include a complete analysis of the market, potential customers, and competitors. It will also outline the unique
selling proposition (USP) of the marketplace, how it stands out from the competition, and the benefits it offers to
both buyers and sellers.
• The proposed model should have a clear description of the solutions offered by the marketplace and the
products or services available. This model should specify the marketplace's business model, revenue
generation model, and marketing strategy. A marketing strategy that includes both digital and traditional
marketing, social media marketing, and email marketing is highly recommended.
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7.

Process of online shopping:
• The process of online shopping involves browsing products or services online, selecting the desired item, adding
it to the shopping cart, proceeding to checkout, entering payment and shipping information, reviewing the order,
and confirming the purchase. After the purchase is confirmed, the seller delivers the product or service to the
buyer.
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8.

Data flow diagrams
• A data flow diagram for a marketplace represents the flow of data between various components and systems
involved in a marketplace. It includes the user interface, servers, databases, payment gateways, and other
key components. The data flow starts with user input, which is processed and queried against the
marketplace's databases. Payment information is then transmitted via a secure payment gateway, and
transaction details are recorded in the marketplace's databases. Overall, a data flow diagram for a
marketplace illustrates how data flows between different components to enable efficient and effective buying
and selling.
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9.

Comfortable and uncomfortable sides
Can shop for 24/7.
No need for cash in hand.
A lot of stores witjin a click away.
Comparison is easy.
No queue to wait.
Shopping Provacy.
Regular discount coupons available.
Not able to touch or try.
Shipping and handling cost more.
Credit/Debit card insecurity.
Take much time if connection is slow.
Returning goods is difficult.
Actual product may differ.
Availability of internet is a must.
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10.

Tips for protection:
Protection of a marketplace is necessary to ensure the safety of customers and sellers and prevent fraud and
scams. Here are some tips for protecting a marketplace:
Set up a verification process: Implement a verification process that verifies the identity of sellers and buyers
to prevent fake or fraudulent accounts.
Use secure payment gateways: Install a secure payment gateway to protect customers' payment information.
Ensure the payment system complies with industry security standards, such as PCI DSS.
Conduct background checks: Check the background of all sellers and vendors to ensure they have a good
reputation and no prior history of fraudulent activities.
Implement a security policy: Develop a security policy that outlines the proper practices and procedures for
accessing accounts, handling sensitive information, and responding to security issues.
Provide customer service: Ensure there is a customer service team to handle customer complaints, disputes,
and inquiries. This team should also be responsible for monitoring, flagging, and reporting any suspicious
activity.
Use two-factor authentication: Require users to use two-factor authentication to increase security levels.
Regularly update security patches: Regularly updating security patches is essential to protect against
vulnerabilities and mitigate the risk of a security breach.
Educate users: Educate users on how to recognize and prevent scams, phishing attacks, and other forms of
cyber threats.
In conclusion, the protection of a marketplace involves a combination of measures focusing on the security
of transactions, identity verification, and education of customers and vendors to prevent scams and fraud.
Following these tips will ensure a safer and more secure marketplace for all stakeholders.
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11.

Finish
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